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UNIVERSITY COLLEGECAYMAN ISLANDS
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CED 720 - Social Media Content Creation: Skills, Strategy, and Storytelling

This course provides a practical, hands-on introduction to social media content creation, strategy, and digital storytelling across multiple platforms. Participants develop skills in visual communication, short-form video, livestreaming, and the use of analytics to create engaging, platform-appropriate content. Designed for students, entrepreneurs, marketers, and professionals, the course equips learners to plan and execute cohesive social media campaigns, strengthen digital presence, and improve performance and audience engagement.

Key Facts about the Programme

Dates

Spring Session Begins March 7, 2026, and Ends April 25, 2026

Time

Saturdays, 10:00 am – 2 pm

Venue

UCCI

Course Fee

$650.00 CI

Course Description

At a Glance

Core Focus:
Build practical skills in social media storytelling, content strategy, and multi-platform content creation, with emphasis on visual communication, short-form video, livestreaming, and analytics.

Audience:
Designed for students, aspiring content creators, entrepreneurs, marketers, and professionals seeking hands-on experience creating effective social media content for brands, businesses, organisations, or community initiatives.

Impact:
Gain the ability to plan and execute cohesive social media campaigns, produce platform-appropriate content, and use analytics to improve performance, engagement, and digital storytelling across multiple platforms.